Introducing Tradly Analytics — analytics built towards intelligence

Introducing Tradly Analytics — analytics built towards intelligence.

Tradly Analytics is designed to give businesses a single, first-party data source for understanding website and app behaviour without the usual complexity of ETL pipelines, multiple connectors, and fragmented analytics tools.

Instead of stitching together data from different systems, Tradly Analytics focuses on keeping behavioural and business data connected natively in one place.

Open here at https://analytics.tradly.app

Built around a few simple principles:

• First-party data
• User-ID based connections
• Anonymous users remain anonymous
• No dependency on email IDs or names
• Minimal data plumbing
• Flexible deployment based on company data policies

Tradly Analytics can be used as alternative to Google Analytics alternative or just an event analytics tool.

The goal is to move from simply collecting analytics to building a stronger intelligence layer around the data businesses already generate.

What’s Next?

Tradly Analytics is expanding beyond product and website behaviour to bring more of your growth data into one connected view.

Coming next:

• Attribution tracking to understand what is driving conversions
• Search Console data to connect search performance with user behaviour
• Deeper acquisition and performance insights in one place

Less switching between tools. Less fragmented data. More clarity on what is actually driving growth.