Monitor Conversations Between Buyers and Sellers in Your Marketplace

If you’re running a marketplace where customers buy, sell, rent, or exchange products and services, communication between users is an important part of the experience.

With Tradly customer chat, you can allow users on your marketplace to message each other directly. For example, a buyer can contact a seller to ask about product availability, pricing, delivery, or other details before making a purchase.

The new Customer inbox gives marketplace owners and administrators a central place to view and manage these conversations directly from Tradly Superadmin.

What can you do with customer inbox?

  • View conversations between marketplace users: Access messages exchanged between buyers, sellers, and other customers on your marketplace, all from one place.

  • Monitor marketplace communication: Understand how users interact, what questions buyers frequently ask, and how sellers respond.

  • Identify suspicious or inappropriate conversations: Review messages to spot potential scams, misleading information, inappropriate behavior, or other irregularities in marketplace communication.

  • Search and filter conversations: Find specific conversations by customer or message, and filter them based on conversation status, assigned staff, or unread messages.

  • Manage conversations: Assign conversations to team members, close or archive conversations, and mute notifications when needed. (ONLY on GROWTH plan, on-request)

  • Stay updated in real time: Receive live conversation updates and configure notification preferences, including unread badges, email notifications when offline, and push notifications to registered devices.

How does it work?

Let’s say you’re running a marketplace for local farmers and food producers.

A customer finds a seller offering organic honey and sends a message asking, “Is this honey still available?”

The seller responds, “Yes, we have fresh stock. How many jars would you like?”

Both users can continue their conversation directly through your marketplace’s chat interface.

As the marketplace owner, you can open Customer inbox in Tradly Superadmin to view the conversation and monitor the interaction without needing to contact either user separately.

This is particularly useful for marketplaces where buyers and sellers communicate directly before completing a transaction.

How to enable customer chat

  1. Log in to your Tradly Superadmin.

  2. Navigate to Apps.

  3. Find Customer chat.

  4. Enable the feature for your marketplace.

Once enabled, your marketplace can support direct messaging between users, while administrators can access conversations through Customer inbox.

Why is this useful?

In marketplaces where buyers and sellers interact directly, it’s important to provide a convenient communication experience while maintaining visibility into what’s happening on the platform.

Customer inbox helps marketplace owners improve transparency, review potentially problematic conversations, understand customer interactions, and manage communication from a single dashboard.

Instead of having no visibility into conversations between marketplace users, you now have a dedicated place to monitor those interactions and help maintain a more trustworthy marketplace environment.